About
We decided to stop sending reports and start showing results.
By the numbers
Let the numbers do the talking.
- 0+
- Brands we work with
- 0M₺
- Ad budget under management
- 0x
- Average ROAS
- 0 days
- To the first result
Why we exist
Before we started this, we were on the brand side. We received 27-page PDFs from agencies. They had reach in them, impressions, engagement. Not one sentence about what happened at the till.
We do not think the problem is lazy agencies. The problem is that the job has been split in two: one party runs the ads, someone else makes the creative. When the ads do badly they blame the creative; when the creative does badly they blame the targeting. The brand is stuck in the middle.
That is why we built The Metafy. The team running the ads and the team making the creative sit at the same table. When something is not working there is nobody to blame — just something to fix.
Today we manage advertising for more than 50 brands. Every month we are responsible for where an average of ₺12 million of budget goes. The price of that responsibility is transparency: the account is opened in your name, access stays with you, and when a week goes badly you hear it from us first.
How we work
Four rules.
- 01
We deliver the bad news first
If a campaign is going badly we tell you before you notice. Trust is not built on good news — it is built on how the bad news is delivered.
- 02
Your money never passes through us
The ad budget goes straight from your own card to the platform. You pay us only the service fee. The account is opened in your name and access always stays with you.
- 03
We say when we do not know
We do not know every industry and we cannot sell every product. If we think we are not right for you, we say so on the first call. There have been brands we told it was still too early.
- 04
We do not offer guarantees
We do not guarantee a particular revenue or ROAS — nobody can. Our commitment is to method, transparency and effort. If you meet someone offering a guarantee, be careful.
Team
Small team, narrow focus.
We are not a large agency with hundreds of clients, and we do not want to become one. We deliberately cap the number of accounts we run at any one time — because managing an account properly does not happen in a couple of hours a week.
Founded within Emre Şahin Danışmanlık.
We are an official partner
References
What the brands we work with say
We had worked with a few agencies before, but most of them never gave us the same attention. After we started with The Metafy we felt a real difference, especially on the advertising side. They were easy to talk to throughout and explained clearly what they were doing. Our ad performance improved visibly.
[BRAND NAME]E-commerce The digital side was complicated for us and we did not know where to start. The Metafy team ran the process in a very simple, understandable way. After the website was rebuilt and the ads went live, more clients started reaching out to us.
[BRAND NAME]Clinic / Healthcare We hesitated at first, because we had tried before and got nowhere. With The Metafy we felt the difference on the advertising and creative side in particular. Both our sales and our brand visibility have grown considerably.
[BRAND NAME]Retail For a long time we tried to run the digital side ourselves. After we started working with The Metafy we saw a big change in the ad strategy. Our appointment requests went up noticeably.
[BRAND NAME]Services / Appointments Being visible online mattered to us, but we did not know how to get there. We picked up real momentum on social media and advertising. Many more people started discovering our venue.
[BRAND NAME]Restaurant / Venue We were looking for professional support to make our brand look stronger online. The fact that they ran everything to a plan, and transparently, mattered a lot to us. In a short time both our brand awareness and our online sales increased.
[BRAND NAME]E-commerce
Shall we sit at the same table?
We audit your ad account for free and send a written report within 48 hours. If you like it we talk; if you do not, the report is still yours to keep.
- Reply within 48 hours
- No commitment
- Your ad budget stays with you